Most e-commerce stores lose 60-80% of potential revenue to cart abandonment. I don't just tell you the rate — I diagnose why customers leave and build targeted recovery systems that turn abandoned carts into recovered revenue.
These are the abandonment problems I solve most often for e-commerce brands.
Your analytics show 70% abandonment, but you can't tell if it's shipping costs, checkout friction, trust issues, or just window shopping.
You're sending the same "Come back!" email to everyone instead of tailoring messages to why each customer actually left.
You know carts are abandoned, but you don't know if it's at shipping calculation, payment entry, or account creation — so you can't fix the right step.
You're testing discounts, exit-intent popups, and chatbots, but without data on what actually moves the needle for your specific customers.
Every solution starts with diagnosing why your customers abandon — then engineering the fix.
I analyze your checkout funnel, customer segments, and behavioral data to pinpoint the top 3 reasons customers abandon — with data, not guesses.
Not all abandoners are the same. I segment customers by why they left (price shock, trust concern, distraction) so you can target recovery precisely.
I build or optimize your recovery workflow: timed emails, SMS, retargeting ads — each tailored to the segment and reason for abandonment.
A live dashboard showing abandonment trends, recovery rates by segment, and revenue recovered — so you can see ROI and iterate fast.
A proven, transparent process from audit to deployed recovery system — no guesswork.
We spend 30 minutes reviewing your current abandonment rate, checkout flow, and recovery efforts. I'll identify 2-3 quick wins you can implement immediately — no obligation.
I audit your checkout analytics, session recordings, and customer data to pinpoint exactly where and why customers drop off. You receive a detailed report with prioritized recommendations.
Based on the analysis, I design a behavioral segmentation framework and tailored recovery tactics for each segment — what message, what channel, what timing works best.
I build or optimize your recovery automation: email sequences, SMS triggers, retargeting audiences, and dashboard tracking — integrated with your existing tools (Klaviyo, Mailchimp, Meta, Google Ads).
We launch the recovery system, monitor performance in real-time, and run A/B tests to continuously improve recovery rates. You own the system and can maintain it independently.
Technical Capabilities
Real revenue recovered — click any to see the full methodology and metrics.
Fashion E-Commerce · Lagos
Diagnosed shipping cost surprise as top abandonment driver. Implemented dynamic free-shipping threshold messaging + segmented email sequence. Recovered ₦18.5M in 90 days.
View case studyElectronics Store · Remote
Funnel analysis revealed 40% drop-off at payment step. Simplified payment flow, added trust badges, and implemented exit-intent offer. Increased completed purchases by 22%.
View portfolioBeauty Brand · Nigeria
Segmented abandoners by cart value and browsing behavior. Tailored email content and timing per segment. Increased email recovery conversion from 8% to 24%.
View case studyStop Leaving Money on the Table
Tell me about your store and checkout flow. In 30 minutes, I'll identify 2-3 quick wins you can implement immediately — no pitch, no obligation. Just actionable insights.
Book Your Free Diagnostic CallRemote worldwide · Typically respond within 24 hours · adeyemi@adediranadeyemi.com