CSAT and VoC Dashboards for Stores, Contact Centres and E-Commerce
A CSAT dashboard is only useful if the data behind it is right and people actually open it. I build VoC reporting that stays accurate through regular validation and is designed for the leaders and store or contact-centre teams who use it.
Why Reporting Design Matters
What good VoC dashboards make visible.
dashboards built across retail, finance and survey projects, each designed around a decision, not a data dump
likely to leave over security in my banking survey dashboard, which shows breadth of risk at a glance
highly likely to leave over poor service in the same dashboard, which shows urgency next to breadth
How a VoC Dashboard Is Built
From feedback feeds to a report people trust.
Define the Metrics
CSAT, NPS, response rate and theme measures are defined once, in writing, so every brand, store or channel is measured the same way.
Connect and Verify the Data Feeds
Survey and feedback files are loaded on a schedule, with automatic checks for missing transfers, duplicates and values outside the expected range.
Model and Visualise
A clean data model and DAX measures drive visuals for stores, contact centres and e-commerce, with drill-down from headline score to verbatim themes.
Hand Over and Maintain
Documentation and a short walkthrough let your team refresh and extend the report, and I can support it on an ongoing basis if you prefer.
What You Receive
Interactive Power BI Dashboard
Executive and operational views of CSAT, NPS and themes, filterable by brand, store, channel and period.
Metric Definitions
A plain-language dictionary of every measure, so numbers mean the same thing to everyone.
Automated Validation Checks
Rules that flag missing files, duplicates and outliers before they reach a report.
Documented Data Model
A clear model that can be extended when you add a new brand, channel or survey.
Handover Walkthrough
A short session and written guide so your team can use and maintain the report.
Related Projects
Dashboards and reports built for real decision-making.
Survey Analysis · Power BI
Bank Churn Survey Dashboard
Interactive churn-driver report built in Power BI.
Business Intelligence · Power BI
AECOM Financial Dashboard
Eight years of financials in one interactive view.
Retail Analytics · Power BI
Retail Revenue Decline
A dashboard that exposed an 85% fall in repeat customers.
Common Questions
Yes. The data model is built so that brand, store and channel are filters rather than separate reports, which keeps reporting consistent and easier to maintain.
Yes. Comments can be classified into themes and shown beside the scores, so a drop in CSAT can be traced to what customers are saying about it.
Validation checks run whenever data is loaded, covering file completeness, duplicates, ranges and sudden shifts, and a data-quality log records what was found and fixed.
Power BI is my main tool for dashboards. If your team uses another reporting tool, the data model and metric definitions still transfer, and I can advise on what fits.
Report What Customers Feel
Build a CSAT Dashboard Your Team Will Open Every Week
Tell me what you track today and who needs to see it. First call is free, and I will outline a dashboard design.
Book Your Free ConsultationRemote worldwide · adeyemi@adediranadeyemi.com